Work
Financial trading platform design and marketing campaign for IX ONE
- Logo Design
- Website Design
- Display Advertising Campaigns
- Video Production
- Social Media Campaign
As a financial marketing agency, we know the challenge brokers face.
When everyone offers the world's leading trading platform, MetaTrader, how do you stand out? Claims of fast execution and superior liquidity eventually blend into background noise. So, when INFINOX asked us to help launch their brand new iteration of the platform, IX ONE, we saw a rare opportunity to break away from standard industry messaging and create something genuinely disruptive.
UX and UI Design
UI Design for a Next Generation Trading Platform
The INFINOX development team took the industry standard MetaTrader framework and engineered it to be even better. The result is a sleek, highly customisable front end that is significantly more user friendly than standard MT4 and MT5 versions.
While MetaTrader is incredibly functional, it has never been renowned for its aesthetic. IX ONE gave us a visually striking, modern interface we could proudly showcase. To highlight its advanced capabilities, we developed a brand identity that shifted away from the standard INFINOX white branding and embraced a premium, sleek black design theme.
The Launch Campaign
IX ONE Promotional Video Production
Gone were the days of trying to make standard software screenshots look dynamic. To herald the launch of IX ONE, we aligned the campaign with a rocket lift off. The promotional video takes the viewer on a journey from planet to planet, revealing powerful new platform features along the way.
Using premium stock libraries like Artlist, we curated high quality clips that rivalled professional studio shoots. We then applied heavy postproduction and motion graphics to create a highly personalised, premium launch video for the video production phase of the campaign.
Global Rollout
Digital Marketing for Financial Services
With the flagship video complete, we adapted the creative for a comprehensive digital rollout across multiple global markets.
Our deliverables included:
• Social Media: Dynamic, short video cuts tailored for high engagement.
• Display Advertising: A series of multilingual Google Display banners.
• Print and Exhibition: Brochures and exhibition stand for international Forex expos.
• Web design: Seamless landing pages to drive conversions.
Platform Features
Powerful MetaTrader Alternative Features
IX ONE is a sophisticated trading platform that caters to both novice and experienced traders.
It provides:
• Extensive Asset Classes: Access to stocks, commodities, currencies, and cryptocurrencies.
• Advanced Technology: Live data feeds, advanced charting tools, and algorithmic trading.
• Strategic Flexibility: The tools required for everything from rapid day trading to long term investing.
The Impact
Trading Platform Launch Campaign Results
The launch campaign successfully positioned IX ONE as a premium, essential tool for modern traders.
The rollout resulted in a 24 percent increase in platform adoptions, solidifying its place as an innovative market leader.
Ready to Elevate Your Forex Trading Brand?
Let’s build a high-performance website, brand identity, and campaign that moves markets.