Form Create C-Level Results Video for BISAM

BISAM C-Level Results Survey

We came up with an innovative and fresh way of promoting the results of a worldwide industry survey for BISAM. The brief was to ensure that the creative fell inline with the new brand advertising style. Form had already conceived and implemented the new brand style. This is the result:

As a result, they’ve received sizeable increase in engagement over Social Channels. Besides, they use direct channel comparing to comparative results undertaken prior.

The promotion of the BISAM Risk and Performance analytics products was of paramount importance. Our solution was to create clear CTA’s and provide concise information within one one click – backing this up with the production of product walkthrough videos and comprehensive success stories for both integration and implementation. Backend sales support integration with Hubspot allows for client management and retention. So, BISAM have recently been acquired by Factset. Also, we have designed the website for them to blend the Factset brand identity with that of BISAM in order to keep brand association in this initial period.

The new look site incorporates intuitive navigation and helps drive BISAM thought leadership through clear blog, news and video layouts. Besides, Form have created a powerful backend interface to sit within the CMS, making the site highly flexible and adaptive to future needs.

Also, more information about the new website and the brand identity in our next blogs! Stay tuned.