Form insights
Experian National Billboard Campaign
by Dave Birch
Billboard campaign Production
Form have produced the artwork for Experian’s latest national advertising billboard campaign.
Working closely with the internal Experian design studio, Form took the template style, producing variants for external billboards throughout the UK. Using bespoke imagery for the area in which the billboards were to be displayed, each individual advertisement carried the areas average credit score as a comparison for people to check their own status.

Digital Boards
In addition to printed media Form have also produced a series of animated digital boards for prime footfall areas.
Experian is an American–Irish multinational data analytics and consumer credit reporting company. Experian is the best source of interactive, hands-on education for credit and marketing professionals. They gather, analyse and process data to help individuals take financial control and access financial services. They help organisations prevent identity fraud and crime. Form Agency have been a leading fintech creative agency within the UK for over 10 years. Besides, our founders have a long history of providing creative services in the financial sector to some of the worlds’ largest financial institutions.
Throughout this time we have gained an insight into what makes a good creative campaign a great one. Also, we have the experience to instinctively know how to position a brand correctly. Last but not least, we at Form do succeed in positioning ourselves as a niche fintech design agency. So, the combination of the above gave us the best expertise to create this billboard campaign for a data analytics company.


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Marketing and Advertising Studio
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